Senior Digital Marketing Manager, Lifecycle

Workday is hiring a Senior Digital Marketing Manager, Lifecycle to join our fully remote team in the United States. As a Senior Digital Marketing Manager, Lifecycle, you'll grow awareness, demand, and pipeline across channels. This is a part-time, work-from-home role open to candidates across the US (Remote — USA). About the role You'll grow awareness, demand, and pipeline across channels, partnering with a friendly, distributed team across US time zones. We care about outcomes over hours and give you the autonomy, tools, and support to do your best work from home. What you'll do: • Plan and execute multi-channel campaigns • Manage SEO, paid, email, or social channels • Create and optimize content and landing pages • Analyze performance and iterate • Collaborate with sales and product teams What we offer: • Competitive salary and meaningful equity • Generous paid time off and company holidays • Flexible working hours across US time zones • 100% remote, work-from-anywhere-in-the-US culture • 401(k) retirement plan with company match How we work We're remote-first and async-friendly. Expect clear documentation, regular feedback, supportive teammates, and real opportunities to grow your career. Workday is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for everyone.

Minimum qualifications: • 5+ years of relevant experience • A data-driven mindset • Strong writing and creativity • Hands-on marketing experience • Project management skills Nice to have: • Familiarity with modern collaboration tools (Slack, Notion, Linear) • Comfort communicating clearly and proactively in writing