Principal UX Designer, Brand

Coinbase is hiring a Principal UX Designer, Brand to join our fully remote team in the United States. As a Principal UX Designer, Brand, you'll craft intuitive, beautiful experiences end to end. This is a full-time, work-from-home role open to candidates across the US (Remote — USA). About the role You'll craft intuitive, beautiful experiences end to end, partnering with a friendly, distributed team across US time zones. We care about outcomes over hours and give you the autonomy, tools, and support to do your best work from home. What you'll do: • Collaborate closely with product and engineering • Design flows, wireframes, and high-fidelity mockups • Contribute to and maintain the design system • Iterate based on feedback and data • Conduct and apply user research What we offer: • Generous paid time off and company holidays • 100% remote, work-from-anywhere-in-the-US culture • Flexible working hours across US time zones • Home office and wellness stipends • Annual learning and professional development budget How we work We're remote-first and async-friendly. Expect clear documentation, regular feedback, supportive teammates, and real opportunities to grow your career. Coinbase is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for everyone.

Minimum qualifications: • 7+ years of experience, including leading teams or projects • Strong portfolio of shipped work • Strong visual and interaction design skills • Ability to give and receive feedback • Understanding of accessibility and usability Nice to have: • A growth mindset and eagerness to keep learning • Familiarity with modern collaboration tools (Slack, Notion, Linear)