Principal Social Media Manager, Product

Coinbase is hiring a Principal Social Media Manager, Product to join our fully remote team in the United States. As a Principal Social Media Manager, Product, you'll grow awareness, demand, and pipeline across channels. This is a full-time, work-from-home role open to candidates across the US (Remote — US (East Coast)). About the role You'll grow awareness, demand, and pipeline across channels, partnering with a friendly, distributed team across US time zones. We care about outcomes over hours and give you the autonomy, tools, and support to do your best work from home. What you'll do: • Plan and execute multi-channel campaigns • Analyze performance and iterate • Manage SEO, paid, email, or social channels • Create and optimize content and landing pages • Collaborate with sales and product teams What we offer: • Comprehensive medical, dental, and vision coverage • Competitive salary and meaningful equity • Home office and wellness stipends • 100% remote, work-from-anywhere-in-the-US culture • Generous paid time off and company holidays How we work We're remote-first and async-friendly. Expect clear documentation, regular feedback, supportive teammates, and real opportunities to grow your career. Coinbase is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for everyone.

Minimum qualifications: • 7+ years of experience, including leading teams or projects • Strong writing and creativity • Familiarity with analytics tools • Hands-on marketing experience • A data-driven mindset Nice to have: • Familiarity with modern collaboration tools (Slack, Notion, Linear) • A track record of taking ownership and shipping independently