Principal Social Media Manager, Content

Workday is hiring a Principal Social Media Manager, Content to join our fully remote team in the United States. As a Principal Social Media Manager, Content, you'll grow awareness, demand, and pipeline across channels. This is a full-time, work-from-home role open to candidates across the US (Remote — US (EST)). About the role You'll grow awareness, demand, and pipeline across channels, partnering with a friendly, distributed team across US time zones. We care about outcomes over hours and give you the autonomy, tools, and support to do your best work from home. What you'll do: • Collaborate with sales and product teams • Create and optimize content and landing pages • Plan and execute multi-channel campaigns • Manage SEO, paid, email, or social channels • Analyze performance and iterate What we offer: • Annual learning and professional development budget • 100% remote, work-from-anywhere-in-the-US culture • Paid parental leave • 401(k) retirement plan with company match • Competitive salary and meaningful equity How we work We're remote-first and async-friendly. Expect clear documentation, regular feedback, supportive teammates, and real opportunities to grow your career. Workday is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for everyone.

Minimum qualifications: • 7+ years of experience, including leading teams or projects • Project management skills • Strong writing and creativity • Hands-on marketing experience • A data-driven mindset Nice to have: • Comfort communicating clearly and proactively in writing • A track record of taking ownership and shipping independently