Principal Email Marketing Specialist, Growth

Asana is hiring a Principal Email Marketing Specialist, Growth to join our fully remote team in the United States. As a Principal Email Marketing Specialist, Growth, you'll grow awareness, demand, and pipeline across channels. This is a freelance, work-from-home role open to candidates across the US (Remote — US (EST)). About the role You'll grow awareness, demand, and pipeline across channels, partnering with a friendly, distributed team across US time zones. We care about outcomes over hours and give you the autonomy, tools, and support to do your best work from home. What you'll do: • Manage SEO, paid, email, or social channels • Collaborate with sales and product teams • Analyze performance and iterate • Plan and execute multi-channel campaigns • Create and optimize content and landing pages What we offer: • 100% remote, work-from-anywhere-in-the-US culture • Competitive salary and meaningful equity • Flexible working hours across US time zones • Annual learning and professional development budget • Comprehensive medical, dental, and vision coverage How we work We're remote-first and async-friendly. Expect clear documentation, regular feedback, supportive teammates, and real opportunities to grow your career. Asana is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for everyone.

Minimum qualifications: • 7+ years of experience, including leading teams or projects • Strong writing and creativity • Project management skills • Hands-on marketing experience • A data-driven mindset Nice to have: • Comfort communicating clearly and proactively in writing • A track record of taking ownership and shipping independently