Principal Email Marketing Specialist, Brand

Lyft is hiring a Principal Email Marketing Specialist, Brand to join our fully remote team in the United States. As a Principal Email Marketing Specialist, Brand, you'll grow awareness, demand, and pipeline across channels. This is a part-time, work-from-home role open to candidates across the US (Remote — US (CST)). About the role You'll grow awareness, demand, and pipeline across channels, partnering with a friendly, distributed team across US time zones. We care about outcomes over hours and give you the autonomy, tools, and support to do your best work from home. What you'll do: • Manage SEO, paid, email, or social channels • Collaborate with sales and product teams • Plan and execute multi-channel campaigns • Analyze performance and iterate • Create and optimize content and landing pages What we offer: • Paid parental leave • Flexible working hours across US time zones • 100% remote, work-from-anywhere-in-the-US culture • Comprehensive medical, dental, and vision coverage • Annual learning and professional development budget How we work We're remote-first and async-friendly. Expect clear documentation, regular feedback, supportive teammates, and real opportunities to grow your career. Lyft is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for everyone.

Minimum qualifications: • 7+ years of experience, including leading teams or projects • Project management skills • A data-driven mindset • Hands-on marketing experience • Strong writing and creativity Nice to have: • Comfort communicating clearly and proactively in writing • Familiarity with modern collaboration tools (Slack, Notion, Linear)