Principal Digital Marketing Manager, Product

Lyft is hiring a Principal Digital Marketing Manager, Product to join our fully remote team in the United States. As a Principal Digital Marketing Manager, Product, you'll grow awareness, demand, and pipeline across channels. This is a full-time, work-from-home role open to candidates across the US (Remote — US (EST)). About the role You'll grow awareness, demand, and pipeline across channels, partnering with a friendly, distributed team across US time zones. We care about outcomes over hours and give you the autonomy, tools, and support to do your best work from home. What you'll do: • Collaborate with sales and product teams • Create and optimize content and landing pages • Manage SEO, paid, email, or social channels • Plan and execute multi-channel campaigns • Analyze performance and iterate What we offer: • Generous paid time off and company holidays • Paid parental leave • Annual learning and professional development budget • Comprehensive medical, dental, and vision coverage • Home office and wellness stipends How we work We're remote-first and async-friendly. Expect clear documentation, regular feedback, supportive teammates, and real opportunities to grow your career. Lyft is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for everyone.

Minimum qualifications: • 7+ years of experience, including leading teams or projects • A data-driven mindset • Hands-on marketing experience • Project management skills • Familiarity with analytics tools Nice to have: • Familiarity with modern collaboration tools (Slack, Notion, Linear) • Comfort communicating clearly and proactively in writing