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Principal Content Marketing Manager, Lifecycle

Coinbase

🌎 Remote — US (CST)Full-timeMarketing$158K – $198K /yr
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Job description

Coinbase is hiring a Principal Content Marketing Manager, Lifecycle to join our fully remote team in the United States. As a Principal Content Marketing Manager, Lifecycle, you'll grow awareness, demand, and pipeline across channels. This is a full-time, work-from-home role open to candidates across the US (Remote — US (CST)). About the role You'll grow awareness, demand, and pipeline across channels, partnering with a friendly, distributed team across US time zones. We care about outcomes over hours and give you the autonomy, tools, and support to do your best work from home. What you'll do: • Analyze performance and iterate • Manage SEO, paid, email, or social channels • Collaborate with sales and product teams • Plan and execute multi-channel campaigns • Create and optimize content and landing pages What we offer: • 401(k) retirement plan with company match • Home office and wellness stipends • Paid parental leave • 100% remote, work-from-anywhere-in-the-US culture • Comprehensive medical, dental, and vision coverage How we work We're remote-first and async-friendly. Expect clear documentation, regular feedback, supportive teammates, and real opportunities to grow your career. Coinbase is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for everyone.

Requirements

Minimum qualifications: • 7+ years of experience, including leading teams or projects • Strong writing and creativity • Project management skills • Hands-on marketing experience • Familiarity with analytics tools Nice to have: • A track record of taking ownership and shipping independently • A growth mindset and eagerness to keep learning