Principal Content Marketing Manager

Instacart is hiring a Principal Content Marketing Manager to join our fully remote team in the United States. As a Principal Content Marketing Manager, you'll grow awareness, demand, and pipeline across channels. This is a full-time, work-from-home role open to candidates across the US (Remote — US (CST)). About the role You'll grow awareness, demand, and pipeline across channels, partnering with a friendly, distributed team across US time zones. We care about outcomes over hours and give you the autonomy, tools, and support to do your best work from home. What you'll do: • Create and optimize content and landing pages • Analyze performance and iterate • Manage SEO, paid, email, or social channels • Plan and execute multi-channel campaigns • Collaborate with sales and product teams What we offer: • Competitive salary and meaningful equity • Paid parental leave • 401(k) retirement plan with company match • Comprehensive medical, dental, and vision coverage • Home office and wellness stipends How we work We're remote-first and async-friendly. Expect clear documentation, regular feedback, supportive teammates, and real opportunities to grow your career. Instacart is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for everyone.

Minimum qualifications: • 7+ years of experience, including leading teams or projects • Strong writing and creativity • Hands-on marketing experience • Familiarity with analytics tools • Project management skills Nice to have: • Experience working in a fully remote or distributed team • Comfort communicating clearly and proactively in writing